not your average general store



Last week I was invited to visit the brand new General Pants store at Westfield Carindale. Having only ever really shopped at the store for jeans and sneakers before, I’d have to say that this General Pants store was much more welcoming than others I’d visited. Maybe it’s all the exposed timber and mood lighting. I’m not much a fan of stark and sparse interiors and prefer stores that are equally as interesting as the items they stock. It was fair to say I enjoyed all the little details that were scattered around the place. Vintage cameras and succulents in beer bottles? A visual merchandising team after my own heart! Is it weird though that my first thought was ‘I wonder if those cameras still work?’ I also had a bit of a cheeky shop (on the house – so spoilt!) so you’ll get to see those pieces on the blog soon enough.

9 Comments

  1. Tanya September 10, 2012

    General Pants has always been one of my favourite stores and this store looks beautiful. Lovely photos. x

    http://catsandclothing.blogspot.com

    Reply
    • soph (owl vs. dove) September 10, 2012

      I haven't shopped there in a while, but they've got some pretty good stock in at the moment. Looking forward to seeing what's in store for summer.

      Reply
  2. See Me Everywhere September 10, 2012

    Wow gorgeous!
    Looooving the yellow agains the black zigzag wallpaper 🙂

    Reply
  3. Mat September 10, 2012

    never heard of this store. i'm down with the heavy bearbricks display though

    Reply
  4. Magali Vaz September 10, 2012

    Oh wow. The succulents, retro pin up tattoo girls & of course the cameras make this place seem so perfect!
    http://style.magalic.com/

    Reply
    • soph (owl vs. dove) September 10, 2012

      The change rooms were all styled with tattoo parlour decor – probably my fave part of the store (and that's saying something since I usually despise going to change rooms haha)

      Reply
  5. Janet Mandell September 10, 2012

    LOVELY pictures!!!! Your blog is amazing! So nicely done:) I need to have a major facelift on mine.

    Follow each other???

    *****ZARA gift card giveaway for $400 on http://www.fashion-a-holic.com******

    Reply

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